Investing in a franchise can be one of the most rewarding business decisions you’ll make—but not all franchise opportunities are created equal. This guide walks you through the essential steps to choosing the right franchise for your goals, budget, and lifestyle—and explains why Biscuit Belly might be the perfect fit.

What to Look for in a Franchise Opportunity

Before you sign any agreements, take time to research and evaluate. The right franchise will align with your values, offer strong economics, and provide support when you need it most.

Use this checklist when evaluating a franchise:

  • Brand Strength & Market Differentiation
  • Total Investment & ROI Potential
  • Training & Ongoing Support
  • Operational Simplicity
  • Franchisee Satisfaction & Success Rates
Franchise Decision Matrix

Use this simplified matrix to score different franchises based on key factors. Rate each on a scale of 1 to 5:

  1. Investment Cost vs. Earning Potential
  2. Brand Recognition in Target Market
  3. Industry Growth & Trends
  4. Operational Complexity
  5. Support Structure & Training
  6. Lifestyle Fit & Personal Passion

Total your scores to help guide your top picks.

Why Biscuit Belly Might Be the Right Franchise for You

Biscuit Belly checks all the boxes for a top-tier franchise opportunity. With a unique brunch concept, efficient operations, and an award-winning support team, we offer franchisees a chance to own a business they can be proud of—and customers can’t get enough of.

What makes us different:

  • Category-Leading Brunch Concept with Broad Appeal
  • Streamlined Hybrid Service Model for Lower Labor & High Volume
  • Strong Unit Economics and Community-Driven Branding
  • Franchisee-Centric Culture with Transparent Communication
Hear It From Our Franchisees

Biscuit Belly stands out with its made-from-scratch menu and a fun and welcoming atmosphere in a fast-casual concept.  Guests can enjoy quick service without feeling rushed. – Wendy Coates, Huntsville, AL

​​The menu is exciting and unique, with amazing dishes and a strong brand that stands out in the community. It’s a concept that instantly grabs your attention.  – Neesh Patel, Charlotte, NC & Fort Mil,l SC

Take the Next Step in Your Franchise Search

Ready to evaluate Biscuit Belly for yourself? We’ll walk you through every detail, from financials to fit.

What it is like to
own a Biscuit Belly

Imagine being a restaurant hero in your community. Imagine being in the restaurant business, but closing the doors at 2 p.m. so you can still be with your family. Imagine the pats on the back for having the best Damn Biscuits in the town. When you own a Biscuit Belly, you are the operator, not the employee. It is yours.

Where we are headed

This is one belly we don’t mind getting bigger. Biscuit Belly is expanding in markets across the U.S. with a focus in the South, Midwest and Southeast. Our restaurants range from 2,800 – 3,000 sq.ft. and fit into your ideal location. Whether it’s in an up-and-coming neighborhood, a downtown hub or a newly built strip mall, your Biscuit Belly will attract locals and out-of-towners alike. Find an available market near you.

What our restaurants look like

READY TO OWN A BISCUIT BELLY

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